* Included in Asking Price
One of the most exciting and thrilling business opportunities you will find for sale. Zombie Survival Challenge (ZSC) is New Zealand’s top-rated team at bringing zombie events to life. ZSC has successfully frightened the living daylights out of thousands of New Zealanders (and kept them coming back for more).
ZSC (www.zsc.co.nz) can take a group through a zombie survival course in the wilderness, or stage a bespoke event on company premises. ZSC completes the package with zombie merchandise and novelty products, plus the ability to hire the zombie performers to spice up any party or event.
ZSC is a unique and niche event business in New Zealand unlike any other adventure business in New Zealand. The company and brand is well established in the New Zealand market.
ZSC comprises of the core brand, Zombie Survival Challenge and also includes other sub brands: Urban Escape, Dusk Till Dawn, Friday Night Frights and Terror Paradise. Urban Escape is a unique mobile event specifically designed for the ‘pop up’ zombie experience in any public/commercial venue.
This is a one of a kind business opportunity to either expand on a current business or grow the current ZSC business anywhere in New Zealand. ZSC can either be run as a part-time or fulltime business. The potential is unlimited and rewarding.
The business, equipment and offering to market have been developed to be completely flexible and mobile. ZSC has over 30 contract staff on call for events and special appearances. Staff ranges from zombies, makeup artists, and soldiers to ticket sales.
Everything needed to run an event inclusive of the cost of sale will fit into a trailer apart from specialised requirements, which includes fencing, large marquees/tents, etc. Cost of sale includes: Digital Assets, Point of Sales, Event Props & Equipment, Electronic Equipment, Creative Assets, Staff & Supplier Contacts, Marketing Databases and much more.
This is a reluctant sale from the current owner after 4 years of passionately building the business and brand in New Zealand due to other personal commitments. Looking for a quick sale.
Current owner is willing to assist with the initial takeover and events and also passing on/introduction to all clients.
|Facilities:||This business has been setup where it can operate from any large venue e.g. shopping malls, movie cinemas, outdoor parks, farms, amusement parks, sports stadiums, warehouses, etc. Therefore there are no fixed locations making it very flexible to setup the business anywhere in New Zealand. Each course designed is bespoke and specifically customised to the venue and event. Customers travel from all over New Zealand to attend ZSC's events in addition to attracting international travelers when visiting New Zealand. Urban List rated ZSC as one of the top things to do while in Auckland.|
|Competition:||The New Zealand market is small with very little competition. The only real competition is Spookers based in Auckland. There are several local/regional events that occur around New Zealand that involve haunted attractions or zombie runs but these are seasonal and not a fully operational commercial business.
ZSC has the advantage of becoming the market leader in bringing zombie events to life with a portfolio of zombie event products that will meet revenue goals and long-term business objectives. ZSC needs to be seen as the leading ‘Zombie Event’ provider in New Zealand.
This means a large number of thrill seekers within New Zealand will be seeking an immersive zombie apocalypse experience. It is ZSC’s goal to respond to this growing market by actively targeting this market with a range of bespoke zombie events that will suit their needs.
Nationwide, there are two full time commercially operated haunted attractions in New Zealand. Of these, one is based within the Auckland region. ZSC’s major competitor, Spookers has created a presence in the New Zealand market within the last 8 years. The competition undertakes little marketing unless it is leading up to Halloween, charge high rates and have fixed locations which does not permit them to be mobile and scalable.|
|Growth Potential:||Because the business has been increasing since its launch in May 2013, it expects to significantly increase market share within the next 1-2 years.
ZSC has been operating as a part-time company operating on Saturday's only primarily due to the current owner having a full-time job during the week. The potential to expand the business into a full-time business operating 3-5 days week is significant. Someone with passion and vision could really make the business highly successful and financially rewarding.
The greatest opportunities for growth lie in the integration of innovation and technology into the ZSC product portfolio e.g. Mobile App ZomDecoder , Laser Tag and Virtual/Augmented Reality experiences. So specialized are these products that very few other companies are able to fully implement them. However, the need will increase dramatically over the next 1-2 years when customers begin to realize the significance of these products and the experiences.|
|Training/Support:||Current owner is willing to assist with the initial takeover and events and also passing on/introduction to all clients. This also includes recruitment of staff, location scouting in addition to helping with marketing and promotion of the business.|
|Seller Financing:||Cash sale only|
|Sale Reason:||This is a reluctant sale due to other personal commitments.|
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