The business is a one stop shop for safety and security products. The mission is to maintain the safety of a home, workplace, and community. Founded in 2016, based out of Vancouver Canada.
Why should you buy this business?
Lots of potential to grow this store and make money. This is a readymade store and I’m looking for someone with the skills to take it to the next level.
This store has 11 suppliers (3 of which have not been uploaded yet). 830 products (plus more with the 3 suppliers in which their products have not been uploaded yet).
Flexible niche in the space of safety and security. You can pursue any manufacturer that offers safety and security products for both the residential and commercial markets. You have the option to narrow your niche and focus on the best performing SKU’s.
Actual sales #s for the year:
1) $5926 CAD - sold to the Quebec police department (April 2017) - organic sale
2) $357.08 USD - sold to a customer in Ontario Canada (October 2017) - organic sale
In short, two organic sales resulted in the stated revenue above. Imagine what the sales would be like with a more targeted effort and paid ad campaigns would do?
How can the future owner improve this business?
I personally did not have the time to invest in researching more products, testing AdWords and Google PLA’s for certain SKU’s to know which ones perform and which ones don't. If I had dedicated more time for this, I’d naturally expect more sales and traffic to this store.
The new owner should research the current inventory of products, specifically keywords and market demand (using tools such as Google AdWords or semrush). If monthly volume for those keywords results in 5000+, then start leveraging paid ad tools (Google AdWords, Google Merchant PLA’s, facebook ads, etc.).
The new owner should optimize the landing pages for each product. Again, i had not had the time to properly optimize the product titles and descriptions.
Also, there are many potential suppliers that have not been outreached yet. The new owner should find new suppliers that operate on a drop-ship basis.
Focus on the USA market. More volume. If selling to Canada and the suppliers are in the USA, factor in the brokerage/duty charges.
Current work to date for business building
Website creation and content. Business incorporation. Supplier approvals (11 approved suppliers). 830 product uploads. Google analytics/AdWords/merchant accounts setup. Order fulfilment for customers.
This store is ready to go.
What’s included in the sale
Logo and branding assets
Social media accounts
Personal support after sale
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