* Included in Asking Price
Global Fashion Jewellery, Gifts & Accessories Import/Wholesale/Retail Business
Asking Price : £270,000
This well established and highly regarded business was set up some 37 years ago by the vendor as a fashion jewellery import and wholesale business. It has developed over time and today trades throughout the globe offering a diverse range of in-demand products which are mainly sourced in Asia.
The business has built up a sterling reputation based on its consistent and unusual fashion jewellery and accessories. About half of the business involves importing and shipping out, the rest is shipped direct from country of origin to the customer. Trade customers include many well-known destination retailers such as museum and gallery gift shops, theme parks as well as high street chain stores, web based retailers, independent retailers and other wholesalers.
The product portfolio has developed over time and the business has a diverse range of lines on offer including rings, bracelets, pendants, neckwear, earrings, body jewellery, charms, hair wear and brooches. In addition to the fashion jewellery the business has a range of handbags, purses, and scarves.
Pieces are carefully sourced from a now well established supply base (the business has very close relationships with suppliers mainly within Asia).
The business has been meticulous in its approach to quality control and design over the years, which has helped to build the brand. Due to this the brand is held in high regard and is very much the supplier of choice for many trade and retail clients.
|Facilities:||The business operates from ideal freehold premises that are very secure and fit for purpose. They are located on a well-known industrial estate. The business owns the freehold - value is circa £130,000. Ideally the vendor would like to sell the freehold with the business but may be prepared to lease the premises to a new owner or for the business to be relocated should a new owner so require. The current asking price of £350,000 includes this freehold property.
As already mentioned the business also has a retail site in Edinburgh. It is a good secondary site and again the vendor may consider selling or leasing this should a new owner so require. Freehold value is circa £250,000. Please note this is NOT included in the current asking price.|
|Competition:||The business now does more limited advertising having previously attended lots of trade shows at considerable expense. It does have a highly informative and e-commerce enabled website (with trade and new retail area). It also has a catalogue that is published once a year, supported with a weekly email flyer campaign.
More work could be done to exploit the brand further, not least with the introduction of its own packaging and point of sale material. Further online marketing and SEO could also increase exposure and traffic.|
|Growth Potential:||The business has enjoyed excellent sales and profitability over the years. It has recently altered its business model which is expected to generate significant cost savings moving forward that will result in improved profitability. There is plenty of scope for growth, particularly through the ongoing development of export markets, not to mention UK retail (particularly online as they have only just introduced a retail e-commerce arm), an area the vendors have not really pushed to date.
The business is ready to move to another level; all the infrastructure is in place in terms of customer profile, product range, and systems. The company’s website and social media presence is also growing and would benefit from ongoing development.
A new owner will provide new levels of business acumen, impetus and energy and possibly a wider range of products to drive the Company forward, thus exploiting the many new business opportunities available.|
|Training/Support:||The current owners will provide all necessary training and handover to ensure a smooth transfer of the business to the new owner. This should be a relatively simple process as the business has key staff already in place. However the vendor would be prepared to stay on for an extended period of time should a new owner so wish, subject to negotiation.|
|Sale Reason:||The vendors are planning their exit strategy.|
Seller Reference #AB236
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